How does DEFY DAMAGE protect, strengthen and re-build hair bonds?

THE INSIDE SECRETS

NEW TECHNOLOGY

  • Featuring JOICO’s triple-powered liposome
  • One-of-a-kind delivery system protects the active ingredients
  • Offers continuous release to the hair

So the more you touch, style or process hair, the more it works!

techn

specifically dedicated to DEFY DAMAGE

Arginine

Protective Lipid

Moringa Seed Oil

Moringa Seed Oil